Calculator Index
Every interactive calculator across the Toll Stack library. Plug in your numbers, model scenarios, stress-test assumptions.
21 calculators across 5 dimensions
Revenue models and pricing comparisons. Email economics and retention math.
Revenue Modeling
Model toll position revenue from traffic, capture rate, conversion, and commission inputs.
Calculate hidden revenue in your partner's unconverted clicks.
Model the compounding effect of stacking multiple revenue layers on a single list.
Compare aggressive promotion versus trust-building 4:1 content ratio over time.
Project 12-month list growth and revenue from simultaneous optimization of acquisition, RPS, and retention.
Email Economics
Model revenue generated from email sequences based on list size, open rate, click rate, and conversion.
Calculate RPS and project monthly and annual revenue at different per-subscriber rates.
Project revenue from targeted solo mailings to specific subscriber segments.
Calculate monthly and annual revenue from welcome emails based on subscriber flow and conversion.
Model the compounding impact of optimizing welcome sequence RPE across every future subscriber.
Pricing & Packaging
Partner evaluation scorecards and deal structure simulators.
Partner Evaluation
Score potential creator partners on 11 factors with fit recommendation.
Convert proof-of-concept test results to full-deployment revenue projections.
Deal Structure
Portfolio projections and long-term financial modeling.
Diagnostic instruments and performance measurement.
Infrastructure testing and optimization tools.